SURGE Movement

Welcome to the SURGE Movement Official Website!

Support the Movement!

Join the effort of the community that brought SURGE Soda back to the market! Until SURGE is available in a store near you, there is work to do!

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2025 T-Shirt Giveaway!

Coca-Cola has restricted SURGE, and we must respond! Earn entries by taking action in our new Giveaway to win a SURGE T-Shirt! Every voice counts!

View the Giveaway »

Call / Write to Coca-Cola

Any time Mon-Fri between 9AM - 7PM ET, Call Coca-Cola to respectfully request SURGE in your area at 1-800-GET-COKE (438-2653) or visit the Coca-Cola Contact Form!

Click to Dial Coke »

One job, Coke. One job.

One job, Coke. One job. ... See moreSee less

the scars remind us that the past is real 😔

the scars remind us that the past is real 😔 ... See moreSee less

Happy National Cat Day to one of our very own, Joeys cat, SURGE.
He brought the chaos, the cuddles, and the citrus energy every single day.
2013 - 8/5/18.
The Movement misses you, little legend.

Happy National Cat Day to one of our very own, Joey's cat, SURGE.
He brought the chaos, the cuddles, and the citrus energy every single day.
2013 - 8/5/18.
The Movement misses you, little legend.Happy National Cat Day to one of our very own, Joey's cat, SURGE.
He brought the chaos, the cuddles, and the citrus energy every single day.
2013 - 8/5/18.
The Movement misses you, little legend.
... See moreSee less

Its time. Another billboard, or two, or three. We want to hear from YOU. Give us a message that YOU think Coca-Cola should hear.

It's time. Another billboard, or two, or three. We want to hear from YOU. Give us a message that YOU think Coca-Cola should hear.It's time. Another billboard, or two, or three. We want to hear from YOU. Give us a message that YOU think Coca-Cola should hear. ... See moreSee less

Mr. Pibb returns!

As someone who has been disappointed in Coca-Colas direction for the last several years, I genuinely believe this is a step in the right direction for the first time in a long time.

Even if there were other factors that pushed Coca-Cola to do this, Mr. Pibb has always deserved its rightful spot in the beverage portfolio without the Xtra -- and with legitimate backing.

Coke, remember to nourish your smaller brands. Giving Mr. Pibb real, long-term support is a strategic investment, not just a nod to a niche product. This is about playing the long game, not just chasing instant gratification.

​Heres a promise: when you recognize the fans of your smaller brands, you build powerful relationships that dont stay in a silo. That goodwill improves your image and impacts your company positively-- more than you know or understand.

Theres another brand we can think of there too. How about SURGE next? Lets talk before we launch a new billboard 😉.

-Evan

Mr. Pibb returns!

As someone who has been disappointed in Coca-Cola's direction for the last several years, I genuinely believe this is a step in the right direction for the first time in a long time.

Even if there were other factors that pushed Coca-Cola to do this, Mr. Pibb has always deserved its rightful spot in the beverage portfolio without the 'Xtra' -- and with legitimate backing.

Coke, remember to nourish your smaller brands. Giving Mr. Pibb real, long-term support is a strategic investment, not just a nod to a niche product. This is about playing the long game, not just chasing instant gratification.

​Here's a promise: when you recognize the fans of your smaller brands, you build powerful relationships that don't stay in a silo. That goodwill improves your image and impacts your company positively-- more than you know or understand.

There's another brand we can think of there too. How about SURGE next? Let's talk before we launch a new billboard 😉.

-EvanMr. Pibb returns!

As someone who has been disappointed in Coca-Cola's direction for the last several years, I genuinely believe this is a step in the right direction for the first time in a long time.

Even if there were other factors that pushed Coca-Cola to do this, Mr. Pibb has always deserved its rightful spot in the beverage portfolio without the 'Xtra' -- and with legitimate backing.

Coke, remember to nourish your smaller brands. Giving Mr. Pibb real, long-term support is a strategic investment, not just a nod to a niche product. This is about playing the long game, not just chasing instant gratification.

​Here's a promise: when you recognize the fans of your smaller brands, you build powerful relationships that don't stay in a silo. That goodwill improves your image and impacts your company positively-- more than you know or understand.

There's another brand we can think of there too. How about SURGE next? Let's talk before we launch a new billboard 😉.

-Evan
... See moreSee less

Happy Birthday to the guy who started it all with Save SURGE, Eric K.

Happy Birthday to the guy who started it all with Save SURGE, Eric K. ... See moreSee less

a lost relic 💚

a lost relic 💚 ... See moreSee less

Happy Birthday Matt

Happy Birthday Matt ... See moreSee less

😏

😏 ... See moreSee less

🥲

🥲 ... See moreSee less

Its not a fever dream. Yes, its called URGE, and Coca-Cola Norway believes in consumer voice and demand.

It's not a fever dream. Yes, it's called URGE, and Coca-Cola Norway believes in consumer voice and demand.It's not a fever dream. Yes, it's called URGE, and Coca-Cola Norway believes in consumer voice and demand. ... See moreSee less

11 years ago today, our voices proved too loud to ignore. We, the fans, made the impossible happen and brought SURGE back from the dead.

The cans may have faded from shelves, but our passion hasnt. So lets make them hear us one more time. On the 11th anniversary of our victory, whats your message for Coca-Cola? Sound off below! 🗣️📢

11 years ago today, our voices proved too loud to ignore. We, the fans, made the impossible happen and brought SURGE back from the dead.

The cans may have faded from shelves, but our passion hasn't. So let's make them hear us one more time. On the 11th anniversary of our victory, what's your message for Coca-Cola? Sound off below! 🗣️📢11 years ago today, our voices proved too loud to ignore. We, the fans, made the impossible happen and brought SURGE back from the dead.

The cans may have faded from shelves, but our passion hasn't. So let's make them hear us one more time. On the 11th anniversary of our victory, what's your message for Coca-Cola? Sound off below! 🗣️📢
... See moreSee less

Happy Birthday admin Joey. ... See moreSee less

Happy Heavenly Birthday to the Green Ranger. His power, courage, and spirit inspired a generation of SURGE fans and his candle still burns bright.

Happy Heavenly Birthday to the Green Ranger. His power, courage, and spirit inspired a generation of SURGE fans and his candle still burns bright. ... See moreSee less

you know what to do 👇

you know what to do 👇 ... See moreSee less

we would have been outraged too 😤😏

we would have been outraged too 😤😏 ... See moreSee less

24 years later, our hearts still mourn 🙏.

24 years later, our hearts still mourn 🙏. ... See moreSee less

The real console wars 🍕🥤 Which side are you on?

The real console wars 🍕🥤 Which side are you on? ... See moreSee less

Dear Coca-Cola, do we 𝘳𝘦𝘢𝘭𝘭𝘺 have to do this again? Movement, you know what to do. ☎️ (800) GET-COKE ☎️ Request SURGE now ✊

Dear Coca-Cola, do we 𝘳𝘦𝘢𝘭𝘭𝘺 have to do this again? Movement, you know what to do. ☎️ (800) GET-COKE ☎️ Request SURGE now ✊ ... See moreSee less

CALL 1-800-GET-COKE right now! Were LIGHTING UP Cokes phones for SURGE!

CALL 1-800-GET-COKE right now! We're LIGHTING UP Coke's phones for SURGE!CALL 1-800-GET-COKE right now! We're LIGHTING UP Coke's phones for SURGE! ... See moreSee less

In Norway, Coca-Cola celebrates URGE with OG and Uten Sukker (zero sugar). Respect 👊.

In Norway, Coca-Cola celebrates URGE with OG and Uten Sukker (zero sugar). Respect 👊. ... See moreSee less

2 legends. Together in heaven. SURGE Movement admin Bingo and the great Hulk Hogan.

2 legends. Together in heaven. SURGE Movement admin Bingo and the great Hulk Hogan. ... See moreSee less

Facts

Facts ... See moreSee less

💯

💯 ... See moreSee less

get in loser, were bringing SURGE back

get in loser, we're bringing SURGE backget in loser, we're bringing SURGE back ... See moreSee less

showing her my expired surge stockpile 💚

showing her my expired surge stockpile 💚 ... See moreSee less

👴

👴 ... See moreSee less

all you need is SURGE 🎶

all you need is SURGE 🎶 ... See moreSee less

Video image

SURGE was a huge part of admin Bingo's life, as you can see in this video. It's been a little over 5 months since he passed, but not a day goes by where we don't think about him.Written by Ryan Caplinger“It’s a very powerful emotional song, you inspired me yesterday when I talked to you, so I wrote this for you (Brandon's Mom)." ... See moreSee less

Comment on Facebook

with summer heating up whos craving a SURGE Slurpee?

with summer heating up who's craving a SURGE Slurpee?with summer heating up who's craving a SURGE Slurpee? ... See moreSee less

the weatherman said dress for the 90s 🥵🔥😏

the weatherman said dress for the 90s 🥵🔥😏 ... See moreSee less

Y2K is calling. Are you?

Y2K is calling. Are you? ... See moreSee less

when we saw SURGE for the first time

when we saw SURGE for the first time ... See moreSee less

weekend warriors 🤘

weekend warriors 🤘 ... See moreSee less

we can think of something 😏

we can think of something 😏 ... See moreSee less

and well never stop buggin you coke, no matter what you say 😤😇

and we'll never stop buggin' you coke, no matter what you say 😤😇and we'll never stop buggin' you coke, no matter what you say 😤😇 ... See moreSee less

now thats a wall i can get behind

now thats a wall i can get behind ... See moreSee less

Happy heavenly birthday, Bingo! 
We miss you 💚

Happy heavenly birthday, Bingo!
We miss you 💚
... See moreSee less

The 90s are back, and SURGE is still missing.
King of the Hill returns, but we still cant get a can without fighting the internet.
Coca-Cola... youre sitting on a goldmine. Stop ignoring us.

The 90s are back, and SURGE is still missing.
"King of the Hill" returns, but we still can't get a can without fighting the internet.
Coca-Cola... you're sitting on a goldmine. Stop ignoring us.The 90s are back, and SURGE is still missing.
"King of the Hill" returns, but we still can't get a can without fighting the internet.
Coca-Cola... you're sitting on a goldmine. Stop ignoring us.
... See moreSee less

happy birthday to SURGE super fan Brett S.

happy birthday to SURGE super fan Brett S. ... See moreSee less

still hits harder than most stuff on shelves today.

still hits harder than most stuff on shelves today. ... See moreSee less

depressed AF

depressed AF ... See moreSee less

same

same ... See moreSee less

💚 One SURGE. 🎮 One Game. 🍕 One Pizza. 🚫❌ No wrong answers — only legendary nights. 🌙🔥

💚 One SURGE. 🎮 One Game. 🍕 One Pizza. 🚫❌ No wrong answers — only legendary nights. 🌙🔥💚 One SURGE. 🎮 One Game. 🍕 One Pizza. 🚫❌ No wrong answers — only legendary nights. 🌙🔥 ... See moreSee less

🥲

🥲 ... See moreSee less

i miss u

i miss u ... See moreSee less

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Who are we?

The SURGE Movement is a fan-powered community recognized for the return of SURGE, a citrus soft drink that was resurrected in 2014 and formerly available from 1997-2003. The Movement remains an integral driving force of interminable activism, focusing on the brand’s growth, success, and sustainability. Read more »

Contact Us

contact@surgemovement.org

For an initial list of FAQ, please use our Contact Form! Feel free to also contact us via private messaging at the SURGE Movement page.

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